2023 Bob Mark Business Model Pitch Competition: Supporting Michigan Tech’s Enrepreneurs

Houghton, MI – January 31, 2023

It was a night of fierce and calculated competition as MTU students across disciplines pitched innovative business ideas and solutions to help shape the world.

This Husky Innovate event is a tribute to the late Professor of Practice, Bob Mark, within the College of Business, and a recognition of students’ entrepreneurial spirit. In its 16th year, the event, which took place on Thursday, January 19, at the MUB Ballroom, is also a highlight of Michigan Tech’s 2023 Innovation Week activities.

In all, eleven students pitched their ideas to judges, comprised of professors and renowned business professionals, and a lively audience. After an extremely interesting presentation session, Bayle Golden with her idea titled SafeROW, emerged as the winner. Taking a cash prize of $2,000 home, Ms. Golden’s start-up will help curtail the issue of child abduction in the country. This idea also won the Social Impact Award ($1000) which is sponsored by Dr. Elham Asgari, from the College of Business.

With a new innovation in finding the right fit when shopping for clothing online, Jordan Craven received the second prize with Tall and Small Designs. She received a cash prize of  $1,000 and another $250 in addition to being voted the Audience Favorite.  It did not end there for Ms. Craven as she also won the Breakout Innovation Award which is sponsored by the MTEC SmartZone and the Michigan Economic Development Corporation. That also came with a $1000 cash prize.

The third prize worth $500 was taken by Asia Motta with the Droplet. Miss Motta’s idea previously won the overall at the Idea Pitch competition in the Fall of last year. For millennial plant parents, Asia’s idea is going to help save your plants from dying.

Safe water is an essential part of everyday living and public health. However, for people who manage their water at home, we are always not sure whether it has been contaminated in the wells or not. Here’s where Rehab (Ruby) Alhajjar’s Water Solution idea comes in. Winning the Honorable Mention ($250) category, Ms. Ruby’s innovation will help us detect any contamination in time.

Other ideas in health, education, and sustainable power generation also competed at the event.  With Michigan Tech’s commitment to preparing students for the future, the Bob Mark Business Model Pitch Competition has become an exceptional avenue to expose students to the business, entrepreneur, and academic community.

Congrats to all the contestants who took a big step forward with their entrepreneurship goals when they pitched their business models.  Special congratulations to our award winners:

Business Model Category

Presented by the College of Business with thanks to sponsors Rick and Jo Berquist, and Dan and Jane Green for sponsoring the Audience Favorite award. Student pitches were judged by how well the solution addressed the customers’ needs, the path to revenue, and the overall presentation.

  • First prize – Bayle Golden with SafeROW ($2,000)
  • Second prize – Jordan Craven with Tall and Small Designs ($1,000)
  • Third prize –  Asia Motta with The Droplet ($500)
  • Honorable Mention – Rehab (Ruby) Alhajjar with the Water Solution ($250) 
  • Audience Favorite –  Jordan Craven with Tall and Small Designs ($250) 

Social Impact Award Category

Emcee Rourke Sylvain, First Place WInner Bayle Golden, and Host Jim Baker

Sponsored and presented by Gates Professor Dr. Elham Asgari, College of Business.

The social impact category examined the significance of the social problem and how well the solution addressed it.

Bayle Golden with SafeROW ($1,000)

Breakout Innovation Award

Patrick Visser, CCO for MTEC SmartZone presents Jordan Craven with the Breakout innovation award

Presented by Patrick Visser, Chief Commercial Officer, MTEC SmartZone, and sponsored by the MTEC SmartZone and the Michigan Economic Development Corporation.

The breakout innovation award considered the solution’s novelty, ease of implementation, and time to implementation.

Jordan Craven with Tall and Small Designs ($1,000)

Review the full story through Michigan Technological University’s, Pavlis Honors College blog.